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What You Should "Google" About Yourself Before Others Do
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What You Should "Google" About Yourself Before Others Do

Reporters, political opponents, potential supporters, and regular voters will all do the same thing: they'll Google your name to see what comes up. Your digital footprint tells a story about who you are, and you want to make sure it's a story you're prepared to own.

That's why every candidate needs to conduct a thorough digital self-audit before launching their campaign. This process isn't about being paranoid or ashamed of your past. It's about being prepared, strategic, and authentic in how you present yourself to voters.

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