Latest Insights
Fundraising Fears: How to Get Over the Discomfort of Asking for Money
If you're feeling uncomfortable about asking people for money, you're not alone. Fundraising is one of the biggest mental blocks for new candidates, especially those from underrepresented communities who might not have grown up in wealthy circles or political families.
Feeling uncomfortable doesn't mean you're bad at fundraising—it means you're human. But once you understand what fundraising really is and why it matters, you can move past the discomfort and start building the financial support you need to win.
Know Yourself Before You Run: A Political Self-Audit Guide for First-Time Candidates
Running for office isn't just about having good ideas or wanting to make a difference. It's about understanding who you are, what you bring to the table, and where you might need help.
A political self-audit is your starting point. It's an honest look at your strengths, growth areas, and core values.
Building Your Political Literacy: A Guide for Aspiring Candidates
Running for office can feel overwhelming, especially when you're trying to understand complex policy issues while also figuring out your own positions.
But you don't need to be a policy expert on day one. What you need is political literacy—the ability to understand how policy decisions are made, what issues matter, and how different choices impact people's lives.
Stepping Into the Spotlight: A Guide to Overcoming Imposter Syndrome
Feeling like an imposter is incredibly common, especially among people who care deeply about making a difference. But the candidates who lose sleep wondering if they're good enough are often the exact ones public service needs most.
Why Now? Discovering Your Motivation to Enter Politics
Your "why" is your North Star for every aspect of your campaign. It shapes your platform, guides your messaging, helps you stay grounded under pressure, and attracts the right team and supporters who share your vision.
Nominee at Web Summit Vancouver
Nominee will be attending Web Summit Vancouver, May 27-30 2025 at the Vancouver Convention Centre. Join us, and say hey!
Securing Endorsements and Managing Surrogates in A Political Campaign
Depending on the size of your constituency and your existing name recognition, endorsements and surrogates can have an outsize impact on how quickly your campaign gains momentum, but they are always important.
Political Event Best Practices
There are plenty of modern tools to power your political campaign, but many of the old standbys remain just as important as they always have been—like events.
Role of Social Media in A Political Campaign
No winning political campaign can exist without a smart and creative digital presence to complement your ground game. Let’s talk digital strategy.
Creating An Impactful Ground Game to Reach Voters
One of the few things that hasn’t changed in politics is the importance of running an effective ground game to win a campaign. But, engaging with voters directly—via doorknocking, texting, or phone calls—doesn’t come naturally to everyone.