ONLINE TRAINING SERIES
VIRTUAL LINK TO BE PROVIDED
TICKETS: $149CAD

THURSDAYS
JULY 9, 16, 23
6:30PM - 8:30PM ET

You've already proven you can win.

Now imagine stepping back into office with total clarity on why you lead, a message that actually moves people, and a plan to make your next term count.

That's what this series is built for: current municipal elected officials running (or seriously considering) re-election, who are ready to lead with more intention than ever before.

Because the most effective campaigns, and the most impactful leaders, are grounded in purpose.

Who is this for?

This series is designed exclusively for:

  • Current municipal elected officials

  • Planning to run, or seriously considering running, in the upcoming municipal elections

  • Ready to approach re-election with more clarity, discipline, and intention.

What You’ll Walk Away With:

  • A clear, compelling answer to why you lead, one that energizes you and resonates with voters

  • Messaging that's authentic, consistent, and built to last the whole campaign

  • A concrete plan to hit the ground running and deliver real impact in your next term

  • The confidence that comes from knowing exactly what you stand for

  • The Run on Purpose Field Guide: a comprehensive downloadable resource covering every key concept from the series, with worksheets to help you put it all into practice

Session One

Finding Your Why

Thursday, July 9
6:30 PM-8:00 PM ET

Re-election raises a bigger question than “why are you running?”

It asks: why do you lead?

In this session, you’ll step back from the day-to-day demands of the role and reconnect with the deeper purpose behind your leadership. Not a slogan. Not a talking point. Something real, grounded, and durable.

This becomes the foundation not just for your campaign—but for how you show up in the work.

In this session, you’ll learn how to:

  • Clarify the deeper motivations and values that drive your leadership

  • Identify the defining experiences that shape how and why you lead

  • Articulate a “why” that is authentic, consistent, and resilient under pressure

  • Distinguish between political messaging and personal purpose—and align the two

  • Stay grounded in your leadership through criticism, complexity, and competing demands

Session Two

Communicating Your Why

Thursday, July 16
6:30 PM-8:00 PM ET

A strong “why” only matters if people understand it.

This session focuses on how to translate your purpose into messaging that resonates with voters, builds trust, and mobilizes support.

In this session, you’ll learn how to:

  • Turn your “why you lead” into clear, compelling messaging

  • Adapt your message for different audiences without losing authenticity

  • Communicate in a way that builds trust, not just attention

  • Connect your past record, current work, and future vision into one coherent narrative

  • Show up consistently and confidently across conversations, events, and media

Session Three

Delivering Your Why

Thursday, July 23
6:30 PM-8:00 PM ET

Winning is only the beginning.

This session focuses on how to step back into office with clarity, avoid common transition pitfalls, and turn your campaign commitments into real impact.

Because re-election isn’t just about getting back in—it’s about what you do next.

In this session, you’ll learn how to:

  • Transition from campaign mode back into governance quickly and effectively

  • Set clear priorities for your next term aligned with your “why”

  • Avoid common traps that limit impact early in a term

  • Build momentum in your first 90 days back in office

  • Lead with focus, discipline, and intention in a demanding environment

Testimonials

  • “Learning starts with listening and attending sessions like these are an excellent tool to continue that learning curve as an elected official, I highly recommend it for anyone in office...or considering taking office.”

    — Councillor, Township of Lake of Bays

  • “As a current Mayor I found the session very worthwhile. While considering if I would run again this term it provided opportunity to reflect on the original reason I chose to run for office and if my reasons had changed. The breakout sessions were great to share thoughts and ideas. These helped provide greater clarity on my WHY!”

    — Mayor, Township of Scugog

  • “This workshop series can help you focus your efforts and more clearly define your platform to your constituents. It's a confidence builder for anyone who is unsure.”

    — Councillor, Ontario

Why This Matters Now

Municipal leadership is more demanding and more important than it's ever been.

The officials who make the biggest difference aren't the ones who campaign the hardest. They're the ones who lead with clarity, communicate with conviction, and step back into office ready to deliver.

This series helps you reset.

So you’re not just running again. You’re running on purpose.

Format

Live, interactive sessions

90 Minutes each

Cohort of elected officials from across Canada

Space for reflection, discussion, and practical application

All sessions recorded and materials provided

Reserve Your Spot

$149 CAD

Limited subsidized spots available. Reach out to team@gonominee.com before registering if cost is a barrier.

Space is intentionally limited to allow for meaningful conversation and connection.

Don’t miss out.

Register Now
Register Now